Trusted by 500+ roofing contractors

Turn Your Website Into a Roofing Lead Machine

Embed our widget on your site. Customers enter their address, see their roof outline on a satellite map, and get an instant price estimate — all in under 60 seconds.

No credit card required Free 14-day trial Cancel anytime

500+

Roofing contractors

$12M+

Quotes generated

27%

Avg close rate lift

< 2 min

Per estimate

How it works

From embed to lead in 3 simple steps

01

Embed the widget

Copy one line of code from your Developer settings and paste it on any page of your website.

02

Customer enters address

Your visitor types their home address. The widget detects the roof and shows an instant price estimate.

03

Lead lands in your CRM

The contact appears instantly in your RoofSell dashboard. Assign it to a rep and follow up — fast.

Features

Everything your roofing business needs

From the first website visit to a closed deal — RoofSell covers the entire sales cycle.

Instant Roof Detection

Customer enters their address — your widget automatically detects the roof outline using satellite data and calculates the area.

Real-Time Pricing

Automatically generate Good / Better / Best package pricing the moment the roof is measured. No manual entry needed.

Embeddable Widget

One iframe snippet. Paste it anywhere — WordPress, Wix, Squarespace, or custom sites. Works out of the box.

CRM & Lead Tracking

Every widget submission becomes a lead in your dashboard. Filter, assign reps, update statuses — all in one place.

Sales Analytics

Track conversion rates, revenue trends, and rep performance. Know exactly where your pipeline stands.

Team Management

Add your sales reps, assign leads, and track individual performance — all under one company account.

The widget

Your customers see their roof. You get the lead.

Visitors on your site type in their address and — within seconds — see a satellite map with their roof outlined and three pricing options. When they click "Request Inspection", the lead lands directly in your CRM.

  • Roof outline drawn automatically from OSM building data
  • Area calculated in sq ft — no manual measurement
  • Three pricing tiers generated instantly
  • Lead captured in your dashboard with one click
Roof outline detected

Estimated area

2,450 sq ft

Price / sq ft

$12.00

Good

$29,400

Better

$31,752

Best

$35,280

Testimonials

Roofers love RoofSell

"We went from spending 3 hours a day on quotes to 20 minutes. RoofSell paid for itself in the first week."

Marcus R.

Owner, Ridge & Valley Roofing

"Our close rate jumped 27% in the first month. Customers love getting an instant price online."

Jennifer T.

Sales Director, Summit Roofing Co.

"The widget on our website now generates 15–20 qualified leads per week on autopilot."

David K.

CEO, ProRoof Solutions

Pricing

Simple, transparent pricing

14-day free trial on all plans. No credit card required.

Starter

Perfect for solo contractors

$49/mo
  • Up to 50 leads / month
  • 1 user seat
  • iFrame widget
  • Basic analytics
Start free trial
Most Popular

Pro

For growing roofing teams

$129/mo
  • Unlimited leads
  • Up to 10 seats
  • Widget + JS embed
  • Full analytics
  • Custom branding
  • Priority support
Start free trial

Enterprise

For large roofing companies

Custom
  • Unlimited everything
  • Unlimited seats
  • Dedicated manager
  • Custom integrations
  • SLA guarantee
Contact sales

Ready to generate more roofing leads?

Join 500+ roofing contractors already using RoofSell to automate their estimates and grow their pipeline.

No credit card required · Free 14-day trial · Cancel anytime